.2Performant, a Romanian technology and also associate advertising and marketing options provider, revealed on Monday, September 9, at the Bucharest Stock Market, that it plans to acquire the Profitshare associate networks in Romania and Bulgaria coming from Sale Marketing. Simultaneously, Dante International, the manager of eMAG, are going to become a shareholder in 2Performant.On September 6, 2Performant's Panel of Supervisors concluded a preliminary arrangement to acquire the Profitshare.ro and Profitshare.bg affiliate networks possessed through Conversion Marketing S.R.L. as well as Conversion Advertising EOOD. The deal details the principles of the purchase and also is actually certainly not legally binding, corresponding to the provider push presented through Economedia.The function involves the transmission of the Profitshare organization lines from Transformation Advertising S.R.L. and also Transformation Advertising EOOD (as vendors) to 2Performant (as the buyer). Dante International S.A. (majority shareholder of Conversion Advertising and marketing S.R.L.) are going to become part of your business transmission agreement as a backer." Once the Profitshare transaction is completed, our team will definitely extend our present capability as well as diversify our client portfolio in both Romania as well as Bulgaria. Our company still have a couple of necessary actions to finish, but I am actually certain that the groups involved in the deal on each edges will certainly deal with to complete them effectively. Our team will definitely introduce our post-acquisition plans after finalizing the investment depending on to the ultimate deal," mentioned Dorin Boerescu, Chief Executive Officer and also Founder of 2Performant System.The transaction cost is RON 4.3 thousand, and also will definitely be actually spent 55% in cash as well as forty five% in 2Performant reveals via a funds rise.." 2Performant is actually a young and also powerful firm along with worths that resonate along with us. Our company anticipate that, after the deal is wrapped up, the Profitshare service integrated with 2Performant will definitely deliver greater market value to its own clients," stated Tudor Manea, General Manager of Dante International SA.2Performant also keeps in mind that several steps remain to accomplish as well as settle the deal, such as the productive fulfillment of the due carefulness evaluation by 2Performant.Profitshare was introduced in 2012 as well as presently possesses a portfolio of 250 partner courses (including the eMAG group) in Romania and also Bulgaria.radu@romania-insider.com.( Picture source: the provider).